X. Design Week

X. Design Week 2025 gathers digital, creative and strategy teams across the full spectrum of tourism innovation and this year, it's descending on Newcastle!

Explore the future of tourism innovation at X. Design Week 2025, hosted in partnership with Digital Tourism Think Tank. Over four days, teams from digital, creative and strategy fields will collaborate in focused design sprints exploring AI, generational trends, digital experiences and spatial computing. The programme includes keynotes, fireside chats and hands-on workshops to shape forward-thinking strategies in tourism.

Impact Days on 3 and 6 June will highlight practical applications of AI and Mixed Reality technologies. Tickets are available now on X. Design Week 2025 with options for X. Design Pass (4-5 June) and X. All Access Pass (3-6 June). As a Destination North East England member, you can get up to 75% off on your ticket.

Don't miss your chance to be part of this unique event and shaping the future of tourism!