Winter 2024/25 Quarterly Research Report
Drawing from a range of sources, this report provides an overview of the health of the North East’s visitor economy, identifying challenges, opportunities, and trends to inform visitor economy stakeholders.
What is the Winter 2024/25 Quarterly Research Report?
This edition includes an overview of the international markets being targeted by current regional campaigns, indicators of the region’s 2024 performance, and latest feedback from North East businesses.
The report then looks ahead to key upcoming events, openings and investments, before providing a roundup of other recent industry publications and trends predictions for 2025.
What does the report include?
- Executive summary and introduction
- International market profiles – Germany and France
- North East England visitor economy 2024 performance
- Latest business feedback
- Recent investments
- Look ahead inc openings and events
- 2025 tourism trends round-up
- VisitBritain Domestic Sentiment Tracker
- Research calendar
- New awards and accolades
- Recommendations and useful links
